Technical SEO: What Actually Matters
16 pieces · takes + notes
Most technical SEO advice is noise. Screaming Frog warnings that don't affect rankings. Lighthouse scores that Google doesn't use. Here's the stuff that actually matters - crawling, indexation, architecture, and the plumbing that holds it all together.
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Tactical Guides
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The Technical SEO Checklist (The Real One)
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Site Architecture Is a Ranking Problem
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Log File Analysis Shortcut
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Mobile-First Indexing
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Index Bloat: The Silent Traffic Killer
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URL Structure Migration Guide
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The Redirect Audit That Matters
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Batch Convert Images to WebP
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WordPress Plumbing 101
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Server Security for SEO
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Defensive SEO: The Moat Nobody Builds
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SEO and the Art of Tent Setup
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