A note from Amos Weiskopf
I help companies turn organic search into the only marketing channel that compounds.
I have been doing SEO since 2005 and writing the systems behind it since 2015. These days I run Tevelis, lead SEO and GEO at Rostrum Agency Limited, edit PlagueNews.com, and take a small number of clients directly.
I work mostly with private equity portfolios, venture funds, and operators who would rather own visibility than rent it. Companies that have decided organic matters and want someone who can build it, not just write a deck about it.
Below is some of what that has looked like.
The work
When I started, OurCrowd had effectively zero non-branded organic traffic. By the time I left, they were ranking on thousands of investor-intent queries with seventy plus at the number one position. The single largest organic-growth project of my career.
Read the case studyAn e-commerce site stuck around thirty monthly clicks for years, despite reasonable content and a healthy backlink profile. A single prerendering audit found the cause. Within a year, monthly clicks crossed twelve thousand.
Read the case studyTwo years as CMO. We rebuilt the site, started a learning academy, and shipped content in a market dominated by entrenched incumbents. Organic ten-x'd inside a year, with top-three rankings on hundreds of buyer-intent terms.
Read the case studyA million-visitor site that had stopped growing. The interesting work was not in finding new keywords but in identifying which existing pages were being held back by overlooked technical issues. A clean-up cycle pulled them through the ceiling.
Read the case study
An absolute wizard at SEO. Successfully recovered our site from a seven-year Google penalty.
04 Jun 2026 / Limassol Speaking at the Cyprus Digital Marketing Summit on GEO and the second internet.
Recent writing
The pattern is consistent enough that I now expect it on the first call. It is also consistently the most expensive thing they are doing.
Most agencies have spent fifteen years training their teams to chase Google's algorithm. Now ChatGPT is the front door, and they have no playbook for it.
The history of search engines is mostly a history of trying to figure out what a crowd of strangers actually wants, and then arguing about whether they got it right.
A walkthrough of the actual stack I use to monitor competitor activity, including the parts that are unglamorous, free, and surprisingly effective.
I take on a small number of new clients each quarter. To inquire, write to me directly with a sentence about what you are working on and what good would look like. I reply personally, usually within a day.