The Agency Model Is Broken
Here's how most SEO agencies work: You pay $5,000 to $15,000 per month. A senior person sells you. An account manager handles communication. The actual work gets done by the most junior person they can assign to it. Sometimes offshore. Sometimes fresh out of college. Sometimes they just run automated tools and call it a day.
You're paying for a building, for middle management, for sales teams, for the partners' BMWs. Maybe 20% of your budget goes toward actual SEO work.
I don't have a building. I don't have account managers. When you hire me, you get me. The person with 20 years of experience, the person who's driven 300x growth for OurCrowd and 400x for Psik, the person who's seen every kind of site and every kind of problem.
$2,499/month. Direct access. No layers.
What I Actually Do Each Month
This isn't a mystery box. Here's what ongoing SEO management looks like:
Technical Monitoring
I keep an eye on your site's technical health. Crawl errors, indexation issues, Core Web Vitals changes, new pages that aren't getting indexed, old pages that suddenly dropped. I catch problems before they become disasters. When something breaks, I'm already on it before you notice.
Search Console Analysis
Every week I'm in your Search Console looking at what's moving. New queries you're appearing for. Existing queries where you're gaining or losing ground. Click-through rate changes that signal opportunity or trouble. This data tells a story if you know how to read it.
Content Guidance
I don't write your content (unless you want me to, that's extra). But I tell you what to write, how to structure it, what angle to take, what existing content needs updating, and what pages are cannibalizing each other. Strategic direction based on data, not guesswork.
Implementation Support
I work with your developers to implement technical fixes. I write the tickets, specify the requirements, and review the implementations. I've worked with every CMS, every framework, every hosting setup. I speak developer, and I translate SEO requirements into language they can act on.
Competitive Intelligence
I watch your competitors. When they launch new content, I know about it. When they gain rankings you should have, I figure out why. When there's a gap in the market, I spot it. You're never flying blind about what you're up against.
Monthly Strategy Call
Once a month we get on a call. I share what I've learned, what's working, what needs to change, and what I'm recommending for next month. You ask questions. We adjust strategy based on what's happening in your business. This is collaborative, not dictatorial.
What You Can Expect
- Response within 24 hours on any SEO question
- Direct Slack or email access to me (not a support queue)
- Monthly strategy call with written summary
- Quarterly deep-dive with full analysis
- No contracts longer than 3 months
- Cancel with 30 days notice any time
Who This Works For
Monthly management makes sense if you have an established site with real traffic, and you need someone to keep SEO moving forward without hiring a full-time person. Most of my clients are:
Growth-stage startups who've found product-market fit and need SEO to scale customer acquisition. You have a small team, everyone wears multiple hats, and you can't justify a full-time SEO hire yet.
Mid-size companies with marketing teams that don't have deep SEO expertise. You've tried agencies and been disappointed. You want someone senior who will actually own outcomes.
PE portfolio companies where SEO is part of the value creation plan but there's no internal capability. You need someone who can move fast and knows what works.
Who This Doesn't Work For
I'm honest about fit. This probably isn't right for you if:
You need content production. I'm a strategist and technician, not a content mill. I can tell you what to write and edit what you produce, but I'm not churning out 20 blog posts a month. If you need that, hire a content agency alongside me.
You're pre-product-market fit. SEO is a channel multiplier. If nobody wants what you're selling, SEO won't fix that. Get traction first, then scale with SEO.
You want weekly reports with pretty charts. I focus on work, not reports. You'll get a monthly summary with the numbers that matter. If you need something to show your board every week, we should talk about what you actually need.
How We Work Together
The first month is intensive. I do a full audit (included), develop a strategic roadmap, prioritize the work, and start implementing. Months 2+ are steady-state optimization: monitoring, iterating, expanding what works, killing what doesn't.
Most clients see meaningful movement within 90 days. SEO isn't overnight, but it's also not the 6-12 month timeline agencies quote to buy themselves time. If we're not seeing progress in 90 days, something's wrong and we figure out what.
Three-month initial commitment. After that, month-to-month. I don't need long contracts to trap you into working with me. The work either produces results or it doesn't.
$2,499/Month
Cheaper than any decent agency. More expensive than doing nothing. Worth it if your business has real upside from organic traffic and you want someone senior actually paying attention.
I take on a limited number of monthly clients because this only works if I have bandwidth to actually care about your site. If I'm at capacity, I'll tell you and put you on the waitlist.