Product Feed Quality Is E-commerce SEO

Central hub for product data. Upload your feed, fix errors, monitor performance. Free product listings don't require Google Ads. Connect to GA4 for conversion tracking. Feed health is your shopping SEO.

Google's official feed requirements. What fields are required, what's optional, formatting rules. Read this before submitting your feed. Most disapprovals come from spec violations.

Track the full purchase funnel: product views, add to cart, checkout, purchase. Essential for understanding which products and categories drive revenue from organic.

Feed optimization and distribution to multiple channels. Transform your product data to meet each platform's requirements. Worth it for multi-marketplace sellers or when your native feed needs heavy transformation.

Enterprise feed management. Full-service option with managed optimization. For large catalogs (10k+ products) where feed quality significantly impacts revenue.

Feed management with rules engine. Create complex transformations without coding. Good middle ground between basic exports and enterprise solutions.

Shopify SEO app that checks for common issues. Useful for beginners who want guidance. Most of what it does can be done manually with theme editing. Convenience vs cost trade-off.

Schema.org Product type enables rich product results: price, availability, reviews. Most e-commerce platforms add this automatically, but verify it's correct. Use Rich Results Test to check.

Amazon SEO is its own discipline. Different algorithm, different optimization tactics. If you sell on Amazon, learn A9 optimization. It's not Google SEO.

Competitor price monitoring. Not SEO directly, but pricing affects click-through from shopping results. Know what you're competing against.